Customers Included
By:Mark Hurst
Published on 2015-04-20 by Creative Good
Why do companies so often fail to give customers what they want? |Customers Included| provides a roadmap for any executive or entrepreneur who wants to create better products and services. Using real-world case studies-from Apple, Google, Netflix, and Walmart to an African hand pump, a New York City park, and the B-17 bomber-the book clearly explains why including the customer is an essential ingredient of success for any team, company, or organization. Mark Hurst, a pioneer in the field of customer experience, provides practical tips for a strategic, customer-inclusive approach that generates results.
This Book was ranked at 8 by Google Books for keyword setting the table the transforming power of hospitality in business.
Book ID of Customers Included's Books is KfZPrgEACAAJ, Book which was written byMark Hursthave ETAG "SH3GPMwf9so"
Book which was published by Creative Good since 2015-04-20 have ISBNs, ISBN 13 Code is 9780979368134 and ISBN 10 Code is 0979368138
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